CUPRA Terramar
Car of the Year 2025 Finalist
The CUPRA Terramar, our electrified compact SUV, has been shortlisted as one of the seven finalists.
New CUPRA Terramar 2024
Intimidating & inspiring. CUPRA’s new compact crossover SUV.
CUPRA Terramar Unveiling
Catch the first glimpse of our electrified compact SUV, teased ahead of its World Premiere.
Design Obsession
CUPRA Formentor, Leon & Sportstourer 2024
The launch of three new groundbreaking e-HYBRID cars & CUPRA Design.
Bold Lighting
Tavascan DNA Series: Exterior Design
Julio Lozano, Head of Exterior Design, talks us through the exterior lighting for the CUPRA Tavascan.
CUPRA Born VZ
Born to provoke. A robust and radical electric hatchback for a new generation.
CUPRA Formentor VZ5 Special Limited Editions
Celebrating our sixth anniversary with two new Formentor VZ5s.
Unveiling the New EV SUV: CUPRA Terramar
CUPRA unveils its new electrified SUV, the CUPRA Terramar, to company members and employees. Enter to discover more about it.
The CUPRA Tavascan Colour & Trim
Developing the new CUPRA Tavascan’s parametric design – a sensorial and sustainable interior.
CUPRA DarkRebel World Premiere
The DarkRebel Showcar makes its world debut at the Volkswagen Group Night IAA in Munich.
Interior & Exterior Design
Tavascan DNA Series
Watch our Design Story and witness the evolution of the CUPRA Tavascan concept.
New Concept Car
The New CUPRA Tavascan
A glimpse of our first 100% electric road vehicle.
For the New Generation
Our Urban Electric Car: the CUPRA Raval
The renaming of the Urban Rebel serves as a tribute to the historic neighbourhood in the heart of Barcelona.
The CUPRA Born
Our First 100% Electric Car
Tested in some of the harshest environments to ensure performance in all conditions.
A Modern Rarity
Rarely, different elements come together to form something new, something legendary.
Create Your Own Path
It's a simple yet empowering message that connects people to the first model from CUPRA.
The First All-electric CUPRA
The CUPRA Born World Premiere
CUPRA’s expansion into a new era – a perfect match between electrification and full performance.
The First All-electric CUPRA
The New CUPRA Born
The new CUPRA Born is living proof that performance and electrification are a perfect match.
Paolo Pellegrin x CUPRA
A Photo Journey in Greenland
Our collaboration to document nature’s breathtaking power and fragility.
CUPRA Formentor VZ5
The ultimate expression of combustion performance: a lasting tribute to “petrol-heads” everywhere.